Marketing Day: Survey for digital agencies, new Instagram shopping features, AMP Story ads

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

  • Help us understand how digital agencies are evolving: Take our survey
    Nov 15, 2018 by Ginny Marvin

    If you work at a digital agency, we want to hear from you.

  • Use predictive personalization to drive increased conversion rates
    Nov 15, 2018 by Digital Marketing Depot

    Every day, every month, every quarter, marketers are tasked with a conundrum: create web sites and messages that resonate with target audiences. It’s not a rare request. In fact, it’s a fundamental principle of marketing. Why is it a conundrum? Because you’re being asked to make one size fit all of your visitors.

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