Pro Tip: It’s time to evaluate your martech budget

With the introduction of state-mandated quarantines and non-essential business shutdowns, technology for marketing and communication are more important than ever. 

As businesses begin revisiting their budget and reassessing the ROI of SaaS technology, it’s important to keep productivity as a top priority.

Start by assessing what tools are essential to your team, which ones are “luxuries,” and ultimately, which platforms are expendable.

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